Jeonju has a millennium-old history of being home to many dynasties and reigns of royalty.

Jeonju Hanok Village has 700 traditional Korean houses, Hanok that are still home to residents today. Hanok Village is the best-preserved living traditional village. It is one of the most popular tourist attractions in Korea. Jeonju also hosted the FIFA World Cup 2002, which saw grand scale refurbishments to many areas in Jeonju for World Cup visitors.
Many traditional and historic sites are excellently preserved in Jeonju such as Gyeonggi Palace, Jeondong Catholic Church, Pungnam-dong, Omokdae, Hyanggyo, Gwonhwon Fortress ruins, Namgo Fortress and many others historic sites. There are also traditional culture learning centers such as art crafts exhibition halls, master products exhibition centers, Hanok Living Experience centers, traditional alcohol museum, Hanji centers, and herbal medicine experience centers. People can also participate in learning about and making traditional art crafts such as Hapjukseon or Taegukseon (fans) along with trying out the traditional tea shops and restaurants. Jeonju offers visitors much to see, do and eat.
Historically, the neighboring area of Kyo-dong, Pungnam-dong and the urban Hanok are the living record of Korea’s modernization process and the transformation of housing since 1910. Many scholars and civil organization demand the preservation and management of the area with important governmental authority to provide preservation, improvement and management under strict supervision. Jeonju’s urban Hanok Village is the only place that so well preserves the old traditional streets, houses and structures from Korea’s past.